OUR STORY
THE MEANING
of BEAUTY

OUR STORY
THE MEANING
of BEAUTY

“

Feeling beautiful can give
women self-confidence at
every age. That’s the
foundation of Meaningful
Beauty. Achieving healthy,
glowing skin is a reflection
of taking good care of
yourself and accepting who
you are. After that, you can
go enjoy your life.

— CINDY CRAWFORD
Founder, Meaningful Beauty
Image of Meaningful Beauty founder, Cindy Crawford, and Dr. Sebagh
Image of Dr Sebagh

THE BEGINNING
CINDY & DR. SEBAGH

“As a young supermodel, I visited world-renowned cosmetic specialist Dr. Jean-Louis Sebagh at his clinic in Paris. After my first treatment of super antioxidants from a rare melon in the South of France, I saw instant, glowing results.”

“Dr. Sebagh and I developed Meaningful Beauty as an easy-to-use system that delivers younger-looking skin by combining science, technology and nature. The powerful melon super antioxidants are the secret to the formulas.”

THE MISSION
BEYOND BEAUTY

Meaningful Beauty is for EVERYONE…helping
women look and feel not just younger,

but their absolute best, providing them with the
CONFIDENCE to live a more meaningful life.

Image of Cindy Crawford

THE CONCEPT
AGE MAINTENANCE

“It was Dr. Sebagh’s idea of using effective skincare to maintain skin’s youthful look that resonated with me. He always says, ‘It’s never too late and it’s never too early to start.’ This idea of ‘age maintenance’ is part of the Meaningful Beauty philosophy. Consistency in skincare and healthy lifestyle habits are how you achieve that.”

Image of Cindy Crawford

THE MOVEMENT
SHARING the PHILOSOPHY

Cindy has always believed in sharing her access to some of the most renowned experts in health and beauty with other women. Today, Meaningful Beauty has created a community of over 5 million customers who openly embrace their age and want to live meaningful lives with confidence. We will continue to innovate formulas, introduce new products and empower women everywhere with an approach to beauty that has meaning.

“

I created Meaningful
Beauty so other women
can
have access to the
same great skincare I use.

— CINDY CRAWFORD

THE STORY
HOW A BEAUTY ICON
Created a MOVEMENT

THE BENEFITS
WHY SUBSCRIBE?

01

Choose Your Products

Meaningful Beauty products are designed to address your skincare needs. Customize your selection by choosing the products right for you — add or remove anytime.

02

YOU’RE IN CONTROL

Cancel anytime online or by phone. Need to adjust a shipment? No problem. It’s easy to control your selection, delivery and payment options.

03

Amazing Savings

Subscribe today and receive up to 40% savings. Plus, receive access to exclusive promotions where you can save even more!

photo of Cindy Crawford

CINDY’S GUIDE
to BEAUTY and
SELF-CONFIDENCE:

01

Treat your skin differently day and night. You need
protection during the day; nighttime is for restoring skin.

02

Water. Water. Water. The source of life is the source of
hydration necessary for glowing skin and overall health.

03

Consistency matters. You and your skin will age better
when you consistently stick to a routine.

04

Eat 80% healthy, 80% of the time. This leaves room for
enjoying life.

05

(And duh, don’t smoke.)

  • 01

    Treat your skin differently day and night. You need
    protection during the day; nighttime is for restoring skin.

  • 02

    Water. Water. Water. The source of life is the source of
    hydration necessary for glowing skin and overall health.

  • 03

    Consistency matters. You and your skin will age better
    when you consistently stick to a routine.

  • 04

    Eat 80% healthy, 80% of the time. This leaves room for
    enjoying life.

  • 05

    (And duh, don’t smoke.)